What does Coolhunting mean?

Coolhunting is a term that comes from the world of marketing and advertising which can be translated as ‘trend hunting’. As a profession, the main activity is trend’s prediction related to changes concerning consumer’s culture, fashion and any other sector in the market that can be studied. This information has a great impact to help…

Coolhunting Masterclass

Are you a very curious person? Do you love traveling and observing people? Do you speak many languages? Are you good at analyzing? Do you consider yourself a natural trendspotter? Are you a lover of art, fashion, design, decoration, architecture, gastronomy… Or everything together?, Do you know how to read consumers behaviors and society changes…